Plub
Plub is a Q-Commerce technology company that offers a fully digital grocery shopping experience. Users can browse a wide selection of products, from everyday essentials to specialty items, and place orders from the comfort of their home
Completion
Mar 2023
Industry
Online retail
Tools
Figma, Optimal Workshop
Services
Mobile Design
Concept
Plub's vision boldly reimagines the way we shop for groceries. It seamlessly blends convenience, technology, and a customer-centric approach to create a grocery experience that is completely digital and effortlessly personalized
Visual Language
Plub's app paints with fresh, inviting colors and intuitive design. Product photos that pop make healthy choices tempting, while clean layouts get you what you need, fast. Plub keeps it sleek, sustainable, and satisfying, making grocery shopping a visual treat from start to finish.
Outcome
Since its launch in March 2023, Plub has taken Paraguay's digital supermarket scene by storm, amassing over 100,000 loyal users in just six months. This meteoric rise positions Plub as the undisputed leader in the country's digital grocery landscape, proving its revolutionary concept resonates deeply with Paraguayan consumers.
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